A couple weeks ago, I announced to Robert: "I am 41 years old and I would like to have an edged lawn. Someday. Preferably before I turn 50."

Over the past few years, Robert and I have done well to just get the lawn mowed, let alone anything else. Seriously, between raising a tween and having two more babies nearly back-to-back, and Robert taking part-time classes for a second degree in accounting (in addition to working full time!), we've hardly had time to pay the light bill, let alone create a perfect lawn.

All the more reason to acknowledge the brilliance of Troy Bilt, the yard equipment maker. They are aiming a national effort at Generation X. They've launched a new ad campaign featuring people working in their yards. The Gen Xers wear shirts that say, "I heart spring" and "Compost happens." One guy has a belt buckle that says "Kiss my grass." The campaign positions the brand as a partner in Generation X's lawn endeavors.

Seriously, we need a partner, preferably in the form of an edger that will operate itself.

Austin Hartley-Leondard's Shinin Down is featured in Troy Bilt's ads. You can download the song at their Web site.